AI Insights · Timothy · April 2022
Top 5 Casual Games in the UK: Q1 2022 Performance
Discover the performance trends of the top 5 casual games in the UK during Q1 2022, with detailed insights on downloads, revenue, and active users.
The first quarter of 2022 showcased varying performance trends for the top 5 casual games in the United Kingdom. Here’s a detailed look at the weekly downloads, revenue, and active users for each game, based on data from Sensor Tower.
Wordle! saw a remarkable surge in popularity. Weekly downloads peaked at 263.6K in early February, gradually declining to 114.6K by the end of March. Revenue followed a similar pattern, starting at $38 in early January and reaching a high of $17.5K in late February before settling at around $6.6K in the last week of March. Active users grew from 1.4K at the end of December to a peak of 401.3K in late February, then decreased to 285K by the end of March.
8 Ball Pool™ maintained a steady performance. Weekly downloads started at 95K in late December and gradually decreased to 56K by the end of March. Revenue showed a slight decline from $320K at the end of December to $295.5K by the end of March. Active users remained relatively stable, starting at 1.2M and ending at roughly 1M.
Subway Surfers experienced a consistent increase in weekly downloads, starting at 80.2K in late December and reaching 87.9K by the end of March. Revenue fluctuated, with a notable peak of $10.9K in the last week of March. Active users showed an upward trend, growing from 1.6M in late December to 1.85M by the end of March.
Talking Ben the Dog saw significant growth in downloads, particularly in February. Downloads increased from 4.2K in late December to a peak of 170.4K in mid-February before stabilizing around 69.6K by the end of March. Revenue also grew, peaking at $447 in late February. Active users increased from 7.3K at the end of December to 181.8K in mid-February, then decreased to 106.5K by late March.
Rocket League Sideswipe started strong with 137.8K downloads in late December but saw a decline to 14K by the end of March. Active users followed a similar trend, starting at 598.8K and decreasing to 260.3K by the end of March.
For more detailed insights and data, visit Sensor Tower.
